I’m excited to share with you my secrets for making six figures a year while working just four hours a day. It’s a bold claim, but it’s my reality. So, let’s dive right in!
The Reality of a Four-Hour CEO Workday
Before we jump into the nitty-gritty, let me provide some context. My day starts with my son, and I wouldn’t have it any other way. I spend the mornings with him, drop him off at daycare around 1:00 PM, and then it’s time to switch gears and dive into my work. By the time I sit down at my desk, it’s usually around 1:30 PM. That leaves me with a window from 1:30 PM to 5:30 PM, five days a week, to get things done and make six figures.
I want to emphasize that this isn’t about being cool or cheeky; it’s out of necessity in my current life. To make the most of these four precious hours, I need to be laser-focused. Every minute counts, and there’s no room for distractions or procrastination.
Task and Project Management
The first key to my four-hour success is effective task and project management. I rely on Asana to keep my life and business on track. With Asana, I can easily schedule recurring tasks, such as sending out my weekly newsletter, managing my Profit First transfers, and updating statistics. I use Asana’s calendar view to see what needs to be done each day because these routine tasks are essential for my business’s smooth operation.
I recommend setting up recurring tasks for routine activities and scheduling additional client-specific tasks on days with a lighter workload. This approach ensures that you maintain a high level of organization and never miss a beat.
Software and Automations
Efficiency is the name of the game when you’ve only got four hours a day to work. Software and automations play a critical role in streamlining your processes. I use Zapier to connect various software solutions, allowing for seamless automation. For instance, when potential clients visit our website to book a free profit assessment, Zapier handles confirmation emails, text messages, and reminders, freeing me from manual tasks. Automation helps me stay prepared for sales calls and maintain a high level of organization.
Selecting the right software and automations is essential, and it’s crucial not to get lost in the sea of options. Start with what you need and what fits your budget. I’ve even shared my favorite apps in these two videos for those seeking recommendations: 6 Best Small Business Apps That Are Free or Inexpensive & 4 Business Apps to Get You Organized And Efficient
Focus on Sales and Delivery
Every day, I prioritize two key pillars of any business: sales and delivery. Sales are the lifeblood of your business, and without them, there’s no income, no energy, and no company. I make sales a daily focus, which includes sales calls and reaching out to potential clients and referral partners. Effective scheduling and follow-ups are vital components of this approach.
On the flip side, the delivery of your services or products is equally crucial. For me, this often means spending one to two hours each day on client calls. Maintaining this balance between sales and delivery ensures that the engine of your business keeps running smoothly.
Manage Social Media Consumption
In today’s digital age, social media can be a productivity killer. It’s easy to get distracted by adorable dog videos or captivating YouTube content. To maintain focus, I recommend setting designated times for content consumption and not allowing it to interfere with your production time.
Save content consumption for moments when you can multitask. For example, listen to educational content while doing chores or other tasks around the house. This way, you’re continuously learning and improving without sacrificing your precious work hours.
Conclusion: Achieving Six Figures in Just Four Hours
It all comes down to effective task management, utilizing the right software and automations, prioritizing sales and delivery, and managing social media consumption. With these strategies, you can maximize your productivity and profit even with limited work hours.
Remember, every minute counts, and staying laser-focused is essential. By following these tips and maintaining a well-organized schedule, you can achieve your financial goals while enjoying a balanced lifestyle.
How We Can Help
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About Abby Johnson

Abby Johnson, is Matterhorn Business Development’s Chief Mentor, resident organizational genius and Certified Profit First Professional, helping our clients grow and organize their businesses. With a passion for empowering businesses to thrive and extensive experience in helping clients grow their revenue and manage their finances profitability, she’s committed to making a positive impact on your business.